Oddly enough, experimenting with creating a new business logo for myself (site & branding updates coming this Fall - stay tuned!) led me to photographing the amazingly delicious creations at a local doughnut shop. The logo above is an homage to the kings of branding with not one, but two letter K’s - Krispy Kreme Doughnuts!

While making it I realized my mouth was watering profusely… and I had an urge to learn more about and document the doughnut making process!

Chef/Owner/Operator Alex Talbot at Curiosity Doughnuts.

A friend recommended I check out Curiosity Doughnuts in Furlong, PA. “They’re so delicious! And unique! Super cool doughnuts!” she said. She wasn’t wrong.

Curiosity Doughnuts is owned by Alex Talbot and Aki Kamozawa. They are also known for Ideas in Food, a source of culinary innovation and inspiration that started as a food blog and grew into a book and a consulting business. Curiosity Doughnuts was created because they are passionate about doughnuts and Alex wanted to create the best versions of them possible. They started in the Stockton Farmer’s Market in Stockton, NJ in 2015. They moved to the Whole Foods in Spring House, PA a couple of years later. After leaving Whole Foods, they opened their first stand-alone shop in 2023 at 800 Edison Furlong Rd in Furlong PA. Throughout the years their focus has been on creating the best possible doughnuts, with an emphasis on exploring a variety of doughs, glazes, and crumbs served up a warm, welcoming atmosphere.

**Top row, left to right:** Vanilla Glazed Curiosity Crullers, Blackberry Glaze with Earl Grey Crumbs on the Condensed Milk Doughnut,Birthday Cake and Coffee Cake on the Super Cake Dough
**Middle row:** Raspberry Glazed Cloud Doughnuts, Lemon Cake Doughnut with Lemon Glaze and Raspberry Crumbs, Dark Knight Doughnut and Dark Knight with Cream Cheese Glaze
**Bottom row:** Hot Cake Doughnut with Blueberry Glaze, Zeppole Doughnut with Cinnamon Sugar and Powdered Sugar, Strawberry Dipped Condensed Milk Doughnuts

I arrived on site at the shop around 3:30am where “time to make the doughnuts” was already well underway. I documented the action while Chef Alex did his magic molding and crafting these rings of delight into existence! FYI - I didn’t get a chance to satisfy my cravings until AFTER capturing all the images featured in this post... it was torture. The sun was just barely peaking over the horizon when I first bit into the Vanilla Glazed Curiosity Cruller. It made me weak in the knees!

Get a closer look at the shop and the doughnuts making process in the gallery below.